3-minute read

Quick summary: Strategically migrating data and applications to the cloud can contribute significantly to the achievement of ESG objectives. Find out how from Travis Jones, whose insights on the subject recently appeared in Fast Company.

Inspired by evolving consumer expectations, regulatory requirements, and growing public concerns, environmental, social, and governance (ESG) programs have become a vital necessity for businesses aiming to thrive.

In a recent survey by Thomson Reuters, 71% of C-suite and functional leaders agreed that ESG’s role in corporate performance will continue to expand, and 56% reported a consensus across their company’s leadership on the high value of ESG investments. In addition to enhancing brand reputation, these initiatives also enable firms to attract consumers, investors, and employees who prioritize corporate responsibility.

Cloud computing has emerged as a powerful tool to help businesses advance their sustainability efforts—supporting the “E” in ESG. By migrating to the cloud, companies can reduce their carbon footprints, thanks to data management efficiencies and decreased reliance on on-premise physical resources. Cloud computing also enables organizations to adjust resource use in real time, avoiding the energy waste that comes with over-provisioning.

To read the entire article, visit Fast Company.

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Travis Jones

Travis Jones is the Chief Operating Officer at Logic20/20.