Are data privacy laws killing digital marketing?

Are data privacy laws killing digital marketing?

When GDPR was first passed in 2016 — and again when CCPA became law in 2018 — waves of fear and trepidation spread across the digital marketing universe. The “Wild West” days of collecting any data, anytime, anywhere, by any means, and using it without restriction...
The 3 common myths about data privacy

The 3 common myths about data privacy

The business world has reached a turning point in data privacy: it’s no longer optional. More data privacy laws are being proposed around the world, and customers and business partners want to know about your privacy practices before they’ll do business with you. As...
4 data privacy trends to watch in 2020

4 data privacy trends to watch in 2020

6-minute read If anyone had doubts as to whether data privacy is “the new normal,” the events of 2019 put them to rest.   Regulatory authorities in Europe proved that GDPR means business, issuing $100M-plus fines against global heavy-hitters Marriott and British...